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Social design

Potencia Ventures

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We developed the brand and the website for the social businesses British group, Potencia Ventures.

The concept of building new businesses in emerging markets was the basis of inspiration for this work and the reason why we used the inverted pyramid on the logo, representing the main purpose of the company.

The warm colors were used with the aim of translating the young spirit, represented by the brand ambassadors present in several countries.

Check it out.